Information Marketing
being informed public or businesses that need services or product. This enables buyers to have the information to make a wise decision on a purchase.
LA Tribune Special Edition for Leadership
March 2023
Just published on page 32 in the Special Leadership Edition link.
Here is the article that was submitted:
The Art of Writing, Creating, and Persuasion
The story draws you in as the writer weaves the words across the page. Planting an image, you can’t shake. Capturing your mind. Compelling you to keep reading. The same overwhelming desire to sit on the edge of your seat straining to hear the punch line at the end of a joke.
My English high school teacher wanted to test our creativity. He put on an instrumental classical record. Don’t recall the name other than the word ‘sunset’ was in the title. The others sat intently listening to the music, I guess with the hopes to capture how to interpret what filled the room. I grabbed my pen and started writing. Continue reading
Review: Live Chat vs FAQ’s
FAQ’s are a great asset to companies. Many answer most questions. In return it frees up precious employee time having to repeat normal every day questions.
Although at times FAQ’s can be like a carousal, going round and round with no actual solution. With exhaustive maneuvers, I am glad for the alternative.
Love the live chats.
I’m sure the customer service folks agree. In black and white, a customer can say what problem they are encountering. The person at the other end types out a reply with no interruptions. Both people can stay focused on the issue at hand. A more civilized manner by the customer and less stress for the employee. Continue reading
Open-Minded Discussions
What we learn and the people who influence us as we grow up has a huge impact on what we believe.
Is it the truth?
What is real or false or is it somewhere in between?
Talks end when someone leaves no room for any discussion of opinions other than their own. The facts or fiction they know as their own truth.
Can we agree on disagreeing? Even that seems difficult for some folks.
Tell me what you believe and be open to what I might assume. Possible, we are not both wrong, your opinion may have merit, so could mine. There can be a common ground.
Making it Simple

Why can’t you make it simple?
Make a task simple and everyone will understand.
Do you ever read a complicated explanation of a simple task and want to scream? “Stop already. Please, a quick, easy fix … I don’t need to know how or why it works, just how to make it work!”
Simple, yes?
Some people want to impress you with their knowledge, this does not solve problems.